Years of experience delivering custom CRM systems
14+
Our Clients
Tailored CRM Solutions for Every Industry
Different industries demand different tools. At Emerline, we develop CRM solutions tailored to your industry's unique challenges, workflows, and goals — ensuring that your teams get precisely what they need to thrive.
How We Work
Emerline's custom CRM development process, from ideation to implementation, ensures that your system is aligned with your unique business needs. Here's how we bring your vision to life:
Discovery and planning
Every successful CRM begins with clearly understanding your goals, challenges, and users.
- Conduct stakeholder interviews and gather requirements.
- Analyze current workflows and systems.
- Define a roadmap with project milestones.
Design and development
We turn ideas into intuitive, user-friendly solutions with a strong technical foundation.
- Create wireframes and interactive UI/UX prototypes.
- Develop custom features tailored to your workflows.
- Build with scalability and performance in mind.
Integrations
Connect your CRM with the tools you already use to streamline operations and reduce silos.
- Integrate with ERP, marketing, support tools, and more.
- Ensure secure, real-time data synchronization.
- Customize APIs for seamless communication.
Data migration
Ensure smooth and secure transfer of your existing data into your new CRM system.
- Clean and validate existing datasets.
- Map data to the new CRM structure.
- Minimize downtime during migration.
Quality assurance
We rigorously test every component to deliver a bug-free, high-performing CRM you can rely on.
- Perform functional, performance, and security testing.
- Validate usability across devices and roles.
- Ensure compliance with industry standards.
Want a CRM system built with care and precision?
Let's get started — talk to our CRM experts today!
Our Featured Case Studies
A desk-booking tool and inter-corporate solution for storing and managing employee data in one place. It allows companies with 1000+ employees to take full advantage of the hybrid work model and is friendly in use to both employees and HR managers.
Online collaboration solution to boost team’s productivity and efficiency.
Emerline’s team was responsible for the creation and support of the client’s admin panel, client-side programming of the main client’s solution, and the development of a crawler that gathers information from different sources for its further analysis.
Awards and Recognitions
What Our Clients Say
We are proud to have earned a reputation of a reliable software development provider, which is supported by the feedback received from our clients.
Emerline has been the best development partner we’ve ever worked with!
Emerline has been the best development partner we’ve ever worked with. The team is very responsive and the quality is very high. They are always willing to do whatever is necessary to support development and customer support efforts. I would recommend them to anyone.
CEO, Praxie
country
USA
company
project summary
Online collaboration solution to boost team’s productivity and efficiency
solution category
Innovations Management
industry
Business Process Management Software (BPM)
We recommend Emerline as a trusted technology partner for developing telemedicine solutions and would choose to work with Emerline again regarding new projects.
We can confidently say that Emerline fully met our expectations, starting with providing high-quality advice on technologies that would improve our solution and continuing with their fast, high-quality implementation. Emerline has strong communication processes in place that kept us apprised of the project's stage and allowed us to discuss any issues on the go. The team was professional and promptly made adjustments when asked. We recommend Emerline as a trusted technology partner for developing telemedicine solutions and would choose to work with Emerline again regarding new projects.
Founder, Hello Ralphie
country
USA
company
Hello Ralphie
project summary
Development of a web solution to connect pet owners with vets for the provision of remote diagnosis and care.
solution category
Vet Telehealth
industry
Healthcare
Emerline provided us with the scaling we needed to grow our development capabilities from early-stage POC to now a globally deployed platform in the HR Teach space.
We are very pleased and content with our relationship with Emerline. We rely on their team for full-stack development of our platform. We respect the high technical caliber and dedication of the team assigned to our project. Emerline provided us with the scaling we needed to grow development capabilities from early-stage POC to now a globally deployed platform in the HR Teach space.
CEO, Espresa
country
USA
company
project summary
A culture benefits platform delivering an immersive employer experience
solution category
Human Resources
industry
Human Resources Management Software
We highly recommend Emerline as a technology partner for large and complicated development projects that also delivers continuous cooperation with the provider on new projects.
The Emerline team involved in the completion of our projects demonstrated a high level of responsiveness and support by solving issues and answering questions ASAP. They were diligent and proactively addressed the challenges that arose during the development process. Our cooperation ran smoothly and professionally, and Emerline quickly provided direct and correct advice when necessary. We highly recommend Emerline as a technology partner for large and complicated development projects that also delivers continuous cooperation with the provider on new projects.
VP Global IT, FUCHS Group
country
Germany
company
project summary
Advanced Global Platform for a Large Manufacturer of Industrial Lubricants
solution category
Analytics and Business Intelligence Platforms
industry
Manufacturing
Emerline helped us build an MVP into a full-fledged production platform — in 14 months
Emerline worked closely with us to take the best ideas from our MVP and integrate them with transactional capabilities for digital payments, workflow for job management, and funds transfers for cash advances. Our platform was built to service the roofing industry getting contractors paid faster so they can focus on growing their businesses and servicing their customers.
Founder and CEO, SquareDash
country
USA
company
project summary
Helping an ambitious fintech startup build up its MVP to a full-fledged production platform — in 14 months
solution category
Automated Platform
industry
Fintech
Throughout our cooperation with Emerline, they proved themselves reliable technology partners.
Throughout our cooperation with Emerline, they proved themselves reliable technology partners. That’s why we trusted them with our new project — website migration to AEM and revamping our brand’s product catalog that we use across multiple websites — without any hesitation. The team always stayed in touch, providing regular feedback and progress updates. The cooperation was smooth, and the work on the project was completed in due time. They provided an efficient solution that allowed us to reduce infrastructure costs; with it, we didn’t have to depend on third-party vendors. Thanks, Emerline! We will definitely continue working with you.
IT Director
country
USA
company
project summary
Emerline performed a comprehensive migration of the client’s website to AEM and completely revamped the client brand’s product catalog across multiple websites.
solution category
Websites migration, Data migration and integration, Production support
industry
Large manufacturing enterprise
Emerline exceeded expectations with organized, forward-thinking, and committed teamwork. We’re proud of what we built together!
Redesigning our website wasn’t just about updating our look — it was about building a stronger front door for the world to experience Miami’s economic story. As the official EDO for Miami-Dade, we knew the stakes were high.
Emerline exceeded expectations. They were consistently organized, forward-thinking, and committed. In less than six months, we had a completely new platform — faster, smarter, and built to grow with us. We’re proud of what we built together!
President & CEO, Miami-Dade Beacon Council
country
USA
company
project summary
Development of a fast and user-friendly website that supports сustomer’s digital marketing efforts.
solution category
Website design and development
industry
Business development
The team gladly brought their expertise and delivered us a perfect solution to meet our customers’ business needs.
The Emerline team wasn’t scared of any challenges and managed to design a solution to cater to any analytical or supply chain tasks. Their enthusiasm and process transparency ensured seamless communication and prompt reaction to any adjustment or focus shift from our side. Their experience and dedication allowed them to provide the solution really fast. We highly recommend choosing Emerline as a development partner if you need a high-end solution for your business.
Founder & CEO, Kontango
country
USA
company
project summary
PoC and development of the market intelligence software for underserved commodities trading.
solution category
Market intelligence software
industry
Chemical, Supply Chain Management
They consistently delivered items on time, highlighting their commitment to timeliness and organization.
Emerline demonstrated a deep understanding of the client's vision, delivering a functional MVP on time and within budget. The team was highly responsive to the client's needs and maintained clear communication throughout. Above all, their exceptional project management skills stood out.
CEO, Founder of Tribela GmbH
country
Germany
company
project summary
Emerline designed and developed a prototype product for a social networking company. They also conducted a business analysis with a comprehensive plan and scope for the MVP.
solution category
Social Network
industry
Media & Entertainment
The level of skill and quality of the developers is outstanding!
Emerline has been helping the client significantly improve their apps for 1.5 years. Their efforts have resulted in positive feedback from users and stakeholders. Moreover, the vendor impresses the client with their skills, flexibility, excellent project management, and effective communication.
Director, RedWrasse Ltd.
country
UK
company
RedWrasse
project summary
Emerline assists an IT consulting firm in various app optimization and management projects, including resolving bugs and issues, integrating a search engine into a database app, and revamping an app's codebase.
solution category
App optimization and management projects
industry
IT consulting
It was noteworthy to highlight the friendly and customer-oriented processes used for product development.
Emerline helped the client deploy the mobile app on the app store. Their team impressed the client with their transparency, proactiveness, and customer-oriented processes. They informed the client about any issues and addressed them swiftly, positively affecting the product quality and work speed.
CEO & Founder, Visible
country
Switzerland
company
project summary
Emerline helped a telepresence manufacturer develop their hardware device's web server and companion mobile app. They designed the UI/UX designs and added several key integrations using Swift and Core Data.
solution category
Mobile Application
industry
Manufacturing
My experience with Emerline has been great. I highly recommend them to anyone looking for a reliable partner who delivers on time and on budget.
The team was hired to design and develop the Echospectra mobile and web applications, as well as to integrate them with a variety of cloud services. A critical requirement was to rapidly develop the apps in an agile manner, quickly implementing important stakeholder and user feedback as it came along, and fixing any outstanding bugs. The team managed to accommodate this kind of agile, change-driven process successfully. Thanks to their rapid development approach, we've been able to build the initial app versions and then continuously iterate on them to refine our product offering and make sure it meets and exceeds customer expectations. I highly recommend them to anyone looking for a reliable partner who delivers on time and on budget.
CEO, Echospectra
country
USA
company
project summary
An innovative spatial data collection and collaboration platform that helps customers improve safety and resilience of critical energy networks. The solution combines field data with satellite imagery, and uses machine learning to help companies intelligently manage their energy assets, stay compliant, and mitigate risks.
solution category
Spatial Data Collaboration and Process Management Platform
industry
Energy
Emerline has enhanced our software to become an indispensable tool for all our staff.
They were very successful in listening to what we needed, making the appropriate suggestions, and pointing us in the right direction. They helped move our software from an awkward and crashy program to one that we depend on everyday. We couldn't do what we do without it.
Business Director, 3QC, Inc.
country
USA
company
project summary
Emerline has developed software that enables an engineering commissioning firm to assign resources efficiently. They've overhauled the client's base software platform and enhanced it based on their requests.
solution category
Custom Software Development
industry
Engineering
Frequently Asked Questions About CRM Software Development
Have questions about custom CRM solutions, timelines, integrations, or support? Here are some of the most common questions we hear from our clients — and the answers that can help you move forward with confidence.
Your Trusted Partner for CRM Software Development
As a CRM software development company in the USA, Emerline offers end-to-end services that transform how businesses manage customer relationships.
400
+
Successfully completed projects
700
+
Experienced full-time employees
9
Offices around the Globe
Why Businesses Choose a Custom CRM by Emerline
Faster sale cycles
Accelerate your sales journey by equipping your team with powerful tools to manage leads, track interactions, and close deals more efficiently. Automated follow-ups and tasks, access to real-time sales data, and smoother communication flows make your sales process significantly more streamlined and responsive.
Improved operational efficiency
Reduce manual work and eliminate redundant systems with seamless workflows tailored to your business logic. By centralizing your data and processes, automating repetitive tasks, and fostering better collaboration across teams, you'll unlock new levels of productivity and efficiency throughout your organization.
Data-driven decision making
Transform raw data into actionable insights that empower strategic decision-making across departments. With advanced analytics, predictive modeling, and unified reporting capabilities, your business can make informed choices faster and more confidently.
Increased revenues
Make a CRM system an engine of growth by enhancing how you manage leads, upsell opportunities, and customer engagement. By maximizing cross- and upselling potential, reducing lost opportunities, and increasing conversion rates, you'll see a tangible boost in revenue performance.
Higher customer retention and loyalty
Deliver personalized experiences and proactive service that keep your customers engaged and loyal. You can strengthen relationships and ensure long-term satisfaction by tracking every interaction, triggering timely communications, and identifying early signs of churn.
Enhanced scalability
Grow your business confidently using CRM solutions designed to evolve alongside your needs. Thanks to a modular architecture, easy integration with new tools, and robust support for expanding user bases, your CRM will scale effortlessly as your operations grow.
Our Custom CRM Software Development Services
At Emerline, we craft CRM solutions that align precisely with your business model and goals. From ideation to deployment, with our CRM development services, you can unlock the full potential of your customer data and interactions.
Discovery phase
Custom CRM development
Custom integrations
Modernization and support
Data migration
CRM application development
Our Core CRM Functionality
Emerline’s CRM solutions are built to support every critical touchpoint of your business — from marketing and sales to support and service. Each function is fully customizable and designed to align with your operations, helping you deliver better customer experiences while boosting productivity and collaboration.
Marketing automation
Automate email campaigns, track user behavior, segment audiences, and personalize outreach to nurture leads and increase conversion without lifting a finger.
Sales pipeline management
Visualize every stage of your sales funnel, track deal progress, and prioritize leads to improve close rates and accelerate your revenue cycle.
Lead management
Capture, score, assign, and nurture leads with precision. Our CRM solutions help you turn prospects into paying customers faster and smarter.
Call center integration
Integrate telephony features into your CRM to streamline communication, track call history, and improve team service response times.
Customer service
Manage support tickets, build a knowledge base, track issues, and ensure customer satisfaction through streamlined and centralized support systems.
CPQ and billing
Automate quoting, pricing, and invoicing processes. Eliminate manual errors and accelerate time-to-cash with seamless CPQ and billing functionality.
Field service
Schedule service visits, track technician performance, and manage mobile workflows — perfect for businesses with on-site service operations.
Analytics and reporting
Gain actionable insights with real-time dashboards and detailed reports. Track KPIs, monitor trends, and make data-backed decisions with confidence.
Workflow management
Automate routine tasks, standardize business processes, and ensure consistency across departments with dynamic, rule-based workflow engines.
Smarter CRM with Artificial Intelligence
Unlock the full potential of your CRM system with advanced AI capabilities. From personalized experiences to predictive insights and automation, Emerline brings intelligence into every CRM interaction — enhancing business outcomes and customer satisfaction.
Expert-Level and Compliance with Industry Standards
Emerline’s healthcare software development services have received numerous certificates and achievements, which demonstrate our high level of expertise.
Health Insurance Portability and Accountability Act (HIPAA)
A set of standards to protect sensitive patient health data.
HIPAA & HITECH
Health Information Technology for Economic and Clinical Health Act created to promote the adoption of electronic health records (EHR).
Digital Imaging and Communications in Medicine (DICOM)
The standard for the communication and management of medical imaging information and related data.
General Data Protection Regulation (GDPR)
General data protection regulation is a part of EU law dedicated to protecting privacy and personal data.
Health Level Seven (HL7)
International standards used to transfer clinical or administrative data between healthcare providers.
ISO 13485:2016
Requirements for a quality management system for the design and production of medical devices.
The individuals we work with aren't just contractors, they are an important part of our strategic Team and we enjoy working with them every day!
Emerline has been our technology partner since late 2012. In the early years I thought that would be a short-term gap fill until I could afford to hire my own technical team in the US. But they have consistently met the demands of our growing company and helped us build what we believe is the industry's best solution option. Emerline provides high quality work, so much so that our platform's reliability and accuracy has been mentioned by our largest customer's internal vendor survey repeatedly. The individuals we work with aren't just contractors, they are an important part of our strategic Team and we enjoy working with them every day!
President/CEO, CPG Data
country
USA
company
CPG Data
project summary
Extensive sales analytics platform aimed at facilitating the work of distributors and maximizing their performance.
solution category
Analytics and Reporting Software
industry
Supply Chain Management